• Develop strategic and operational plans for the work group, manage execution, and evaluate outcomes. Construct and implement sales strategies to grow market share and achieve targets.
• Manage, lead, and train sales force; provide guidelines and solutions to problems; evaluate performance and make recommendations for sales action. Motivate team members to develop their potential, achieve peak productivity and performance.
• Conduct market surveys; collect market information and data related to market price and competitor activities for management review on a regular basis. Analyze current market trends and situations, draw conclusions, and make recommendations to the management team.
• Forecast, develop accounts and promotional plans, and manage profitability. Increases regional sales and profitability through new account acquisitions. Develop, implement and evaluate regional Plans within designated areas to achieve optimal results.
• Participate in negotiations of sponsorship with outlets. Ensure all outlets within the assigned territories are well represented with company products. Manage distributors network to achieve distribution target by regions and outlet types.
• Review the allocation and types of Point-of-Sale Materials (POSM) of Sales Team to outlets. Ensure that all merchandising and POSM adhere to marketing guidelines. Assist in implementing promotional activities as assigned.
• Perform other duties as assigned